Lead Optimization Survey and Calculator

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Your Business Industry

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Checklist Questions

Lead Generation

Are you tracking where your leads come from?

Yes

No

Do you have a clear offer that attracts potential clients?

Yes

No

Are you using lead magnets?

Yes

No

Lead Nuturing

Do you have email sequences tailored to different segments?

Yes

No

Are you following up with leads within 24-48 hours?

Yes

No

Are your emails engaging and actionable?

Yes

No

Conversion

Are there multiple CTAs?

Yes

No

Is your sales page clear and compelling?

Yes

No

Are you using social proof?

Yes

No

Post-Sale

Do you have an upsell strategy?

Yes

No

Are you collecting feedback after a purchase?

Yes

No

Are you measuring customer lifetime value?

Yes

No

Calculator

Monthly Website Visitors *

Lead Conversion Rate (%) *

Sales Conversion Rate (%) *

Average Order Value ($) *

Customer Lifetime Value (CLV)

Monthly Marketing Budget ($)

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