ABOUT US:

Our company, Fondako Media, is an online growth agency for insurance agents that has scaled from $0-$3M/year in 3 years.

Visit our website here: https://www.fondako-media.com/careers

There is an incredible balance of world-class standards and intensity while promoting a healthy lifestyle. You'll be working in an extremely fun and empowering environment.

We've helped scale over 1,200+ insurance agents accross North America in the last 3 years, and you'll get to be on the leading edge of these transformations.

RESPONSIBILITIES:

Performance Monitoring and Optimization
1. Daily Ads Check Reporting
  - Making budget adjustments on campaigns directly to decrease the client’s CPL
  - Responsible for CPL and ROAS
  - Assist in developing copywriting ideas for Ads and funnels
  - Reporting to the Client Marketing Department Slack after Ads Check
Client Metrics Achievement
- Outcome: Ensure all clients hit their monthly targets for leads received, ad spend spent, and cost per lead.
  - KPIs:
    - Percentage of clients meeting their monthly lead targets.
    - Percentage of clients staying within their monthly ad spend budget.
    - Percentage of clients achieving their cost-per-lead targets.
Client Communication and Reporting
- Outcome: Maintain clear and proactive communication with the CSM regarding campaign performance and strategic adjustments.
- Detailed noting of ad adjustments to each client’s card is in Notion.
- KPIs:
  - Frequency and quality of performance reports delivered to clients.
  - Client satisfaction scores.
  - Responsiveness to client inquiries and concerns.
Budget Management
- Outcome: Efficiently manage clients' ad spend to maximize ROAS.
- KPIs:
  - Adherence to budget allocations.
  - Percentage of ad spend under/over budget.
  - Average ROAS across all clients.
Team Collaboration
- Outcome: Work effectively with internal teams to support client objectives.
- KPIs:
  - Quality of collaboration with creative, analytics, and account management teams.
  - Contribution to team meetings and strategy sessions.
  - Feedback from peers and managers.

QUALIFICATIONS:

Proven experience in Meta Ads Media Buying video editing and production.
Proficient in marketing software, particularly GoHighLevel, Meta Ads Manager and Tiktok Ads Manager.
Ability to work efficiently in a fast-paced environment and manage multiple projects simultaneously.
Experience creating B2C facebook/instagram advertising.
Excellent attention to detail, ensuring accuracy in spelling, grammar, and brand alignment in all video content.
Strong communication skills and ability to work collaboratively with a remote team.
A minimum of 2 years of relevant experience in media buying.

FONDAKO MEDIA CORE VALUES:
Our core values are the heart and soul of this incredible company. The right person for this role will appreciate each of these values, personally subscribe to them, and understand why each is critical to having a great business.

Commitment - It’s a lot easier to become great at something when you’re 100% committed & and focused on making it work, rather than having 1 foot in and one foot out. At Fondako, you're either "ALL-IN" or "ALL-OUT". We do not accept in-betweens. You need to be 100% committed to becoming the master of your craft, not only for yourself but for your family, for your future, for your wallet, for the team, and for your clients.
High Say-Do Ratio - There’s nothing that builds more self-confidence, trust, and high-performance teams, than saying you’re gonna do something, and actually doing it. At Fondako, we have a high Say-Do ratio, meaning if we say we are gonna work out 5x/week, we do it. If we say we’re gonna read a book, we do it. If we say we’re gonna sell 5 units a week, we do it,etc.
Conduct Yourself Like A True High Performer - Everybody knows what’s right and what’s wrong... Eat fast food or meal prep? Sleep 4 or 8 hours a night? Watch a movie or work out? Putting in 30 or 60 hours a week? At Fondako we learn how to follow our moral compass to optimize our life and performance in all realms of humane endeavor.
Speed & Execution - Money loves speed. If you love money, you gotta be fast! If you can do 200% more work than someone else in a given month, you’ll make 200% more money. The opposite is also true if you can only achieve 50% of someone else’s production in the same timeframe, they’ll make 2x more money than you! At Fondako, we’re all about achieving more in less time!
Accountability & Extreme Ownership - At Fondako, we believe we are in control of our own destiny, and that it’s our responsibility to make something of ourselves by holding ourselves accountable and finding new ways to deliver outstanding results.

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