Who is a primary target?

(ex. United States, Jacksonville FL, etc.)
(ex. medical, retail, law practice, etc.)
(ex. 5-100 people)

Who is a secondary target?

(ex. United States, Jacksonville FL, etc.)
(ex. medical, retail, law practice, etc.)
(ex. 5-100 people)
(ex. Project Manager, Media Buyer, Communication Specialist, etc.)