Please describe your target audiences. If more than one, you can list multiple here.

Tell us their makeup, what they need from your committee's or functional area's website presence.

Example:

1. We serve parents with school aged children. They need to know what programs are available for youth.

2. We serve college age and young professionals. They are looking for event information, how to become involved with the masjid and opportunities to get Islamic education.

Identify the ideal outcomes for your audience when they visit the IAR site. Examples:

• Parents who are new to the community are able to filter for and find programs for youth in their children's age group.

• Visitors are able to find information on how to schedule a visit and what they need to wear when they visit.

• Community members are able to easily find and complete the financial aid application.

Are there other goals or outcomes that are critical or highly desired from the website for your committee or functional area?