Step 2 - Authority Session Questionnaire
Business and/or Brand Name
Business and/or Brand Website
Your Professional Title
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LinkedIn Url
Industry
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**No need to overthink your responses. Main points and rough thoughts are perfect. We’ll unpack and expand together during our 1-on-1 and your recorded session.**
1. What do you believe people consistently misunderstand about you, your work, or the level at which you operate?
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2. What perspective, philosophy, or approach makes the way you operate fundamentally different from others in your industry?
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3. What led you into this work originally, and how has your relationship to it evolved over time?
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4. What conversations are you tired of hearing in your industry, and what do you believe needs to change?
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5. What kinds of clients, opportunities, partnerships, or visibility are you trying to attract right now?
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6. What do you feel people should understand before they ever decide to work with you?
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7. What experiences, challenges, or defining moments have most shaped the way you lead, build, or make decisions today?
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8.If someone watched this conversation and walked away remembering only ONE thing about you, what would you want that to be?
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9. What are you building toward right now that feels important, meaningful, or transformational in this season of your life or business?
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10. Are there any stories, perspectives, achievements, or topics you absolutely want included or intentionally avoided during this conversation?
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