We are looking for a Direct Response Marketer to join our team!
You'll own the marketing strategy and creative direction for the client accounts you're assigned to - deciding the angles, structuring the funnels, briefing the team, and steering the work that gets shipped. You're the brain behind what gets made and why.
Responsibilities:
Own the direct response marketing strategy for the client accounts you're assigned to - channel mix, hook angles, funnel structure, test priorities.
Build the creative briefs that direct the copywriter, designer, and video editor on what to produce and why.
Decide what gets tested, in what order, and against what hypothesis.
Review funnel and ad performance, diagnose what's working and what's broken, and adjust direction accordingly.
Share the marketing vision and direction with clients and the internal team.
Review work product from the copywriter, designer, and video editor before it goes to the client - you're the quality gate.
Do research on competitors, market angles, and performance benchmarks to sharpen direction.
Requirements:
Minimum 2-3 years of experience in direct response marketing, growth, or creative strategy roles - agency or in-house.
Strong working understanding of paid social and direct-response funnels (Meta, Google, YouTube, TikTok) - channel logic, hook frameworks, funnel math (CPL, CPA, ROAS, AOV).
Demonstrated ability to read funnel performance data and translate it into strategic decisions.
Sharp creative judgment - you know which hooks will work and why, even when you're not writing them yourself.
Strong briefing skills - you can give a copywriter, designer, or video editor enough direction that they don't have to guess.
Excellent written communication and ability to adapt strategy across client brands.
Comfortable working independently and owning multiple accounts at once.
Familiarity with project management tools (ClickUp) and Google Workspace.
Familiarity with info-product, coaching, or DTC brand marketing is a plus.
Salary:
Competitive base plus performance bonus, aligned with your experience and qualifications. Compensation details will be discussed during the interview process.
If you meet the requirements and are interested in this position, please submit your application form and our team will be in touch with you soon!