Social Media Audit & Analysis

Find Out Why Your Social Media Isn’t Bringing You Clients

(And Where the Leak Really Is)

First Name *

Last Name *

Email *

Business Name *

What's your business social media account name (handle) for me to look up *

Who organises, creates, and manages your social media marketing? *

I do it all myself

I have a VA who does everything

I hire an agency/social media manager

Combination of myself and VA/Social Media Manager

No one (haven't started yet)

Please choose one answer from the following questions. The more honest your selection is, the more accurate your audit will be, and the easier it will be to help you work on the most important solution.

When someone lands on your profile for the first time, what do you think they walk away knowing? (Choose one) *

Who I help and how (it's clear and obvious)

They see what I do, but maybe not why I’m different

They see content but it’s a bit all over the place

Honestly, I’m not sure what they take away

Which best describes how clear you are on your dream client? (Choose one) *

Crystal clear. I know their pain points, desires, language

I have a general idea, but it’s broad

It changes depending on the week/project

I’m not really sure anymore

How confident are you that your lead-generating offer is irresistible and it sells itself? (Choose one) *

Very confident. I have consistent conversions

Somewhat confident. People show interest but hesitate to buy

Not confident. I often get “let me think about it” or crickets

I don’t have a lead-generating offer right now

If you had to sum up your unique difference in one sentence, how easy would it be? (Choose one) *

Super easy, it rolls off my tongue

I could explain, but it takes me a while

I struggle to put it into words

I don’t know what makes me different

When’s the last time you updated your social media bio, highlights, or links? (Choose one) *

In the past month

2–6 months ago

6–12 months ago

I can’t remember

Which of the following best describes your content? (Choose one) *

Evergreen and bingeable. People can find answers anytime

I post consistently but most content gets buried quickly

I create when I can, but there’s no system

I feel like I’m shouting into the void

How are you currently handling leads who engage but don’t buy right away? (Choose one) *

Automated nurture (emails, DMs, sequences)

Manual follow-ups, but not consistent

I reply when I can, but leads often slip away

I don’t really have a process for this

What would happen if you were completely offline for a week or more? (Choose one) *

Business as usual from automated systems and ongoing ads

I'd get bookings but I'd need to jump online occasionally

I'd respond once I'm back and hope they're still interested

Not much. I don't get many clients from my social media

What’s been your experience with running ads (boosting posts or campaigns)? (Choose one) *

I run ads that bring in consistent leads/sales

I’ve tried ads but didn’t see results

I’ve boosted posts but not set up campaigns

I've never run ads or boosted posts

If I asked you to check your ad metrics or ROAS, what would happen? (Choose one) *

I could show you exactly what’s working

I’d need some time to pull numbers

I don’t track, I just know it’s not profitable

I didn't know what I was doing

Which feels most true right now? *

I feel confident with everything, just looking for extra tips

I feel like I have a good foundation but it could be better

I'm tired of trying things that don't seem to work

I find social media marketing confusing and have no idea what I'm doing

What’s your #1 priority right now? *

Scaling income and growing my team

Maintaining what I have but with more free time

Consistent income and clients

Confidence in my business to quit my job

Thanks for completing the audit.

Your results are on the next page.