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How do you manage your book launches?
Wing it every time, mostly posting on social media
I have a checklist but execute manually
I have templates and some automation
Fully automated launch sequence with ARC readers, pre-orders, and launch team
What happens when a reader finishes one of your books?
Nothing - they're on their own to find my next book
There's a link to my other books in the back matter
They can sign up for my newsletter
They're automatically added to a series-specific nurture sequence
How do you coordinate your ARC (Advanced Review Copy) readers?
I don't have an ARC program
Manual emails and spreadsheets
I use a service but it's not integrated with my other systems
Fully automated ARC delivery and follow-up system
Where do you keep your reader email list?
I don't have one
Generic email service, one big list
Segmented by genre/series
Fully segmented with automated tagging based on reading behavior
How do you know which of your books a reader has read?
I have no idea
I can guess based on which list they're on
I track it manually in a spreadsheet
Automated tagging system tracks their entire reading journey
When you release a new book, how do you notify readers?
Post on social media and hope they see it
Send one email to my entire list
Segment by genre and send targeted emails
Automated sequences based on what they've read, with personalized recommendations
How many series/standalones do you have?
1-2 books total
3-5 books
6-10 books
10+ books
Do you have a system for getting readers to complete your series?
No system
I mention the next book in the back matter
I have a reader magnet for series starters
Automated email sequences that guide readers through the entire series
How do you handle multiple pen names or genres?
I don't write in multiple genres/pen names
It's chaos - everything is mixed together
Separate email lists but manual management
Completely separate systems with cross-promotion automation
Can you identify your top 100 most engaged readers?
No idea who they are
I recognize some names from emails
I have a VIP list but it's manually managed
Automated scoring system identifies and segments superfans
What do you offer your most engaged fans?
Nothing special
Early access to new releases
Exclusive content or bonus scenes
Full VIP experience: early access, exclusive content, special pricing, direct communication
Do you offer any of these to your readers? (Check all that apply)
Signed books or merchandise
Bonus content (deleted scenes, character interviews, etc.)
Audiobook versions
Direct sales (not through retailers)
Patreon or subscription model
None of the above
How do you deliver bonus content to readers?
I don't offer bonus content
Manual email attachments
Link to Dropbox or Google Drive
Automated delivery system with branded experience
How quickly can you answer: "How many total books did I sell last month across all platforms?”
I'd need hours to compile the data
I could figure it out in 30-60 minutes
I check a dashboard monthly
I can see it instantly in real-time
How much time do you spend per week on business admin vs. writing?
More time on admin than writing
About 50/50
70% writing, 30% admin
90%+ writing, systems handle the rest
Last step.
Where should we send your Author Business Type and personalized breakdown?
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