Most small businesses have the same four gaps, especially in home services trades. A website that doesn't convert. Leads that go unanswered. Reviews that never get asked for. Past customers who never hear from you again. You might have one of these. You might have all four. This diagnostic tells you which ones are costing you the most and gives you a clear starting point.
25 questions. About 5 minutes. No fluff.
You'll get a scored breakdown across four areas of your business, an estimate of what each gap is costing you in real dollars, and a specific recommendation for where to start.
Your website is your first salesperson. It works or fails 24/7. These 8 questions reveal whether your site is actively converting visitors into leads, or quietly turning them away.
Speed wins. Studies consistently show that the first business to respond is most likely to get the job. And most businesses don't respond for hours. These next 7 questions reveal whether your response systems are working for you or against you.
Most buyers check Google before they call. If your review count is low, outdated, or buried, you're losing jobs to competitors who may not even be better. They just look more trustworthy. These 5 questions reveal your reputation's health.
Acquiring a new customer costs 5-7x more than keeping an existing one. Past customers already trust you. They just need a reason to come back, or a referral prompt. These last 5 questions reveal how much revenue your existing customer base is generating.
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