THE SPEAKER READINESS ASSESSMENT
First Name
*
Last Name
*
Email
*
SECTION 1 — YOUR CURRENT SITUATION
How would you describe your speaking experience right now?
I have never spoken publicly outside of meetings
I've spoken at a few events or workshops, mostly for free
I speak regularly but am not paid at the level I want
I'm a paid speaker looking to increase my fee and reach
I'm a leader wanting to add speaking to my business model
What is your current speaking fee (or what you would charge today)?
$0 — I haven't charged yet
$500–$2,500 per engagemt
$2,500–$7,500 per engagement
$7,500–$15,000 per engagement
$15,000+ per engagement
What is your biggest obstacle right now?
I don't know what my message is or who it's for
I have the message but I'm not confident on stage
I'm not getting booked — the pipeline is empty
I don't have a demo reel, speaker page, or marketing tools
I have bookings but the fee isn't where I want it
All of the above
SECTION 2 — THE 3-CATEGORY DIAGNOSTIC
CATEGORY A — MESSAGE CLARITY
I can describe in one sentence exactly who I help, what I help them do, and why it matters.
Cannot do this at all
2
3
4
Can do this perfectly
My core message is specific enough that an event planner could describe my talk in one sentence.
Not at all specific
2
3
4
Completely specific
I have at least one original framework, story, or idea that no other speaker has.
Nothing original yet
2
3
4
Fully developed and named
My topic connects directly to what my target audience is actively searching for right now.
No connection
2
3
4
Direct, proven connection
CATEGORY B - STAGE PRESENCE
I am comfortable being the only person standing in a room full of seated people.
Very uncomfortable
2
3
4
Completely confident
I make deliberate choices about how I move, gesture, pace myself, and use silence on stage.
No deliberate choices
2
3
4
Every choice is intentional
I can read a room in real time and adjust my energy, pace, or content accordingly.
Cannot do this
2
3
4
Do this naturally and consistently
People consistently describe my delivery as engaging, memorable, and authentic.
Not consistently
2
3
4
Every time, from everyone
CATEGORY C - SPEAKING BUSINESS
I have a speaker page, a speaker one-sheet, and a demo reel — or I know exactly what is missing.
None of these exist
2
3
4
All three exist and are strong
I have a clear process for generating speaking inquiries beyond waiting to be discovered.
No process at all
2
3
4
Consistent, proven process
I know how to research, pitch, and negotiate with event planners and speaker bureaus.
No knowledge
2
3
4
Expert-level knowledge
I have a clear next offer after every keynote — coaching, workshop, or program — and I present it.
No follow-up offer
2
3
4
Always presented, consistently converts
SECTION 3 — OPEN QUESTIONS
What is the topic you want to speak on? Write it in one sentence.
Who is your ideal audience? Be specific — industry, role, situation.
What would consistent paid bookings at your target fee change for your life and business?