Is your business ready to franchise?

Simply answer the following short statements which span the Five Foundations of franchise readiness, plus a sixth on the franchisee you'd be looking for.

Answer Yes, Partly or No. It takes about ten minutes.

Make sure you answer as you are today, not as you hope to be. The more honest you are, the more useful your result will be.

Section 1 of 6 · Commercial Proof

Franchising needs predictable, repeatable profitability. If profitability goes up and down a lot, franchising may amplify that instability.

Think about the last two to three years, not your best month.
Think about where are they strongest, and where are they vulnerable.
Are there things that might move your costs up or down?
Do you have monthly figures you trust, not a scramble at year end.
Anyone thinking of investing in your franchise will ask to see it.

Section 2 of 6 · Operational Replicability

Franchising is replication at scale. If your success depends heavily on your own instinct or personal relationships, that dependency needs to be reduced first.

If it lives only in your head, nobody else can follow it.
Could you draw it on one page?
Be honest: what happens when you're away for a couple of weeks or more?
Is there a planned programme rather than "shadow me for a while approach".
Would you know, from a distance, that a franchisee was getting it right?

Section 3 of 6 · Leadership Readiness

Franchising asks you to move from operator to system leader. You'll be creating another business: one that recruits and coaches franchisees.

If supporting new business owners doesn't appeal, franchising probably isn't for you.
Franchisees are business owners, not employees, but they still have to meet the standard.
Remember, every franchisee carries your name.
A network needs a franchisor who keeps looking ahead.
Your days will look very different.

Section 4 of 6 · Strategic Commitment

Franchising is a long-term strategic direction, not a short-term campaign. It takes real investment before the first franchisee joins.

Networks take years to build well.
These come before any franchise fee comes in.
Support is what franchisees are paying you for.
Where your franchisees trade is one of the biggest decisions they'll make.
Growth? Capacity? Legacy? Or because people keep telling you to? Clarity here decides whether franchising is a strategy or a reaction.

Section 5 of 6 · Personal Fit

Franchising is a partnership. It rewards patience, not urgency.

Sometimes the network's way isn't the way you'd do it yourself.
The early years are about building, not harvesting.
In franchising, you succeed when they do.
Recruitment discipline protects the whole network.

Section 6 of 6 · Your Future Franchisee

A franchise is only as good as the people running it. At Runo, every franchisee candidate is assessed against a written profile using our Franchise Fit Matrix™. Before you can recruit properly, you need to know who you're looking for.

Not just "hard-working": what would they be like, and what would they value?
Training certifies what someone can do. It can't give them the belief that it's theirs.
The franchise fee is usually the smallest part.
Liking the idea of a business isn't the same as it suiting you, day in, day out.

About your plans

Four quick questions about your plans. These don't change your score.

Your result is ready.

Where shall we send a copy?