Welcome! In the next 5 minutes you are going to identify exactly what is holding you back in your marketing.

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Full Name *

Email *

Phone *

*there are 5 sections with 5 questions each. Answer them all as honestly as possible. Your answers will be calculated and shown immediately at the end

Visibility / Audience Growth

How clear are you on who your ideal client is and where they spend their time? *

Crystal clear—I know exactly who they are and where to find them.

Somewhat clear—I have an idea but struggle to pinpoint specifics.

Not clear at all—I’m not sure who I’m targeting or where to reach them.

Which best describes your current audience growth strategy? *

I have a consistent plan that brings in new, aligned followers or subscribers.

I occasionally focus on growth but don’t have a clear strategy.

I’m not actively growing my audience right now.

How well does your messaging resonate with your target audience? *

My audience engages and responds to my content regularly

I get some engagement, but it’s inconsistent.

I’m not sure if my messaging is landing at all.

How often are you showing up in front of new audiences? *

Weekly—I’m consistently visible across multiple channels.

Occasionally—I show up when I can, but it’s not consistent.

Rarely—I struggle to get in front of new people.

What’s your biggest challenge when it comes to growing your audience? *

Finding the right people to target.

Creating content that attracts them.

Knowing where to focus my efforts.

Lead Generation

Do you have a lead magnet or free resource that consistently attracts new leads?

Yes, and it’s working well.

Yes, but it’s not converting as I’d like.

No, I don’t have one.

How are you currently capturing leads?

Through a clear funnel with an opt-in and nurture sequence.

I have a few ways to capture leads, but it’s not streamlined.

I’m not actively capturing leads right now.

How confident are you in your ability to turn leads into paying clients? *

Very confident—I have a proven process that works.

Somewhat confident—I get results, but it’s inconsistent.

Not confident—I don’t have a clear process.

What’s your biggest challenge with lead generation? *

Getting enough traffic to my lead magnet or opt-in.

Creating a lead magnet that resonates with my audience.

Knowing how to nurture leads once I have them.

How well does your lead generation strategy align with your overall marketing goals? *

Perfectly—it’s a key part of my strategy.

Somewhat—it’s there, but it feels disconnected.

Not at all—I don’t have a clear strategy.

Sales conversions

Half way there, stick with it!

Do you have a clear sales process for converting leads into clients? *

Yes, and it works consistently.

I have a process, but it’s not optimized.

No, I don’t have a clear process.

How confident are you in your ability to close sales? *

Very confident—I know how to handle objections and close deals.

Somewhat confident—I close some sales, but not consistently.

Not confident—I struggle with sales conversations.

What’s your biggest challenge when it comes to sales conversions? *

Getting leads to book calls or take the next step.

Handling objections or closing the sale.

Knowing how to position my offer effectively.

All of the above

How well does your offer align with what your audience wants? *

Perfectly—it’s exactly what they need.

Somewhat—it resonates with some people but not others.

Honestly, I'm not really sure

How often are you reviewing and optimizing your sales process? *

Regularly—I’m always looking for ways to improve.

Occasionally—I tweak things when I notice an issue.

Rarely or not really at all

Messaging & positioning

you're almost done!

How clear is your one-liner when explaining what you do? *

It’s crystal clear—my ideal client immediately knows who I help, what result I deliver, and how I do it.

It’s somewhat clear—people understand the general idea, but I often have to explain further.

It’s vague—most people don’t fully understand what I do or who I help without asking follow-up questions.

Does your messaging speak directly to your ideal client’s pain points and desires? *

Yes—my messaging consistently addresses their biggest struggles and aspirations, and they feel like I “get them.” works well.

Sometimes—I touch on their pain points and desires, but it’s not always consistent or specific.

Not really—my messaging feels generic and doesn’t seem to deeply resonate with my audience.

How well does your positioning differentiate you from others in your industry? *

I stand out completely—I have a unique angle, and people often say, “I’ve never seen it explained like that before.”

I somewhat stand out—I have a few unique elements, but I’m not sure they’re obvious to my audience.

I blend in—my positioning feels similar to what everyone else in my industry is saying.

How confident are you that your audience knows exactly what problem you solve? *

Very confident—my audience knows the specific problem I solve and trusts me to deliver the solution.

Somewhat confident—my audience has a general idea, but I still get questions like, “How exactly can you help me?”

Not confident—my audience seems confused about what I do and how I can help them.

How aligned is your messaging with your offers? *

Completely aligned—my messaging flows seamlessly into my offers, and it’s clear how my services solve their problem.

Somewhat aligned—there’s a connection, but I feel like I need to explain the gap between my messaging and my offers.

Not aligned—my messaging and offers feel disconnected, and it’s not obvious how they fit together.

Marketing systems

last section!

Do you have a clear marketing plan that guides your daily actions? *

Yes, and I follow it consistently

I have a plan, but I don’t always stick to it.

No, I don’t have a clear plan.

How well do your marketing efforts align with your available time and capacity? *

Perfectly—I’ve built a system that works for me.

Somewhat—I often feel stretched thin.

Not well—I’m constantly overwhelmed.

What’s your biggest challenge with managing your marketing efforts? *

Staying consistent with my actions.

Knowing what to prioritize.

Finding the time to do everything.

How often are you reviewing and optimizing your marketing systems? *

Regularly—I’m always looking for ways to improve.

Occasionally—I tweak things when I notice an issue.

Rarely—I haven’t reviewed them in a while.

last question!

How confident are you in your ability to manage your marketing effectively? *

Very confident—I have a system that works.

Somewhat confident—I’m managing, but it’s not ideal.

Not confident—I feel like I’m constantly behind.