Please provide a brief overview of your business using the format below:

1. What is it? (e.g., A subscription service for office supplies)

2. Who’s it for? (e.g., Businesses needing reliable office essentials)

3. What’s the value proposition? (e.g., Hassle-free, consistent supply delivery)

4. Why is it different? (USP) (e.g., Tailored packages that save time and reduce waste)

Example: OfficeSupplyHub delivers monthly office supplies tailored to business needs.

Which geographical areas would you like to focus on?

Specify cities, states, regions, or countries.

What are the top five industries your ideal customers belong to?

If not listed, select “Other” to specify additional industries.

If you could instantly gain any 3 companies as clients, which would they be?

Provide 3 real examples, and we can use them to create “look-alike” lists of similar companies.

What are your prospect’s primary goals, and how do they measure success?

Example 1: Sales managers focus on increasing revenue through lead generation, with success measured by exceeding monthly sales targets.

Example 2: IT directors aim to ensure system uptime and security, measured by maintaining 99.9% uptime and preventing data breaches.

How does not working with you make your prospect’s job more challenging?

Outline key obstacles, frustrations, or issues your prospect faces.

Example: Relying on outdated tools causes delays, miscommunication, and missed deadlines. Lack of real-time visibility makes decision-making difficult, and inefficient resource tracking leads to budget overruns.

How do you assist your prospects in achieving their goals and overcoming barriers? Be specific.

Avoid broad terms like “improve efficiency” or “save time and money.”

Explain how your features or unique advantages address the challenges mentioned earlier, using industry-specific language where appropriate.

What questions do you ask to determine if a prospect has a problem you can solve?

Include industry-specific terms and context where relevant.

Example 1: How do you currently manage inventory turnover to minimize holding costs?

Example 2: What tools do you use to track customer engagement in the sales funnel? Have you explored CRM integrations for better analytics?

What are the most frequent objections you encounter from prospects, and how do you address them?

Provide detailed responses to help our team craft effective replies.

Objection: We don’t have the budget for a new tool right now.

Response: We offer flexible pricing plans, and our solution typically pays for itself by reducing operational costs within a few months.

Objection: We’re satisfied with our current provider.

Response: Let’s do a side-by-side comparison to show how our solution can improve your current setup, and we can arrange a demo.

What is your credibility statement? Consider these impactful types of social proof:

• Notable Clients or Total Number of Clients

Example: We’ve partnered with top companies like Amazon, Microsoft, and Coca-Cola.

• Results Achieved for Clients (with numbers)

Example: A retail chain increased online sales by 30% within three months of using our e-commerce tools.

• Experience (with numbers)

Example: Our team has successfully executed over 500 product launches across various industries in the last decade.

Do you have any lead magnets you’re currently using to attract leads? If not, type “None.”

Example 1: Free eBook on industry trends, offering actionable insights to help businesses stay competitive.

Example 2: Free audit of marketing strategy, with a detailed report and recommendations to improve ROI and customer engagement.

Are there any specific guidelines, best practices, or critical details we should know for your campaign?

Please include any do’s, don’ts, or essential information to help us execute effectively.