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What is your age range?
*
The price was higher than expected
I’m still deciding on style/color
I need more information before buying
Timing isn’t right for me
I couldn't see the dining set before purchasing
I found another option elsewhere
What is your gender?
*
Female
Male
Prefer not to say
What is your household income?
*
Very Likely
Likely
Not Sure
Unlikely
Very Unlikely
What is your maritial status?
*
Price
Quality & craftsmanship
Customization options
Fast shipping
Customer service experience
Do you have children living at home?
*
Yes, I’d love more details!
Not right now, thanks.
What region of the USA do you live in?
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Northeast
Midwest
South
West
Where do you typically shop for furniture?
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Local furniture stores
Custom furniture makers
Facebook Marketplace
Wayfair
Pottery Barn
Restoration Hardware
Ashley Furniture
West Elm
How often do you purchase furniture?
*
Once a year
Every 2-3 years
Every 4-5 years
Rarely (only when necessary)
What factors matter most when choosing furniture?
*
Price
Durability/Quality
Customization options
Style/Design
Brand reputation
Delivery time
What is your biggest frustration with furniture shopping?
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Poor quality
High prices
Long delivery times
Lack of customization options
Limited selection in stores
Have you ever purchased furniture online?
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Yes, multiple times
Yes, but only once or twice
No, I prefer to shop in-store
No, but I would consider it
What would make you feel comfortable buying furniture online?
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High-quality images and videos
Customer reviews
Free returns or satisfaction guarantee
Seeing the furniture in a showroom first
Lower prices compared to in-store
Do you prefer pre-made furniture or custom options?
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Pre-made (ready to ship)
Custom (choose size, color, finish, etc)
A mix of both
What is a reasonable price for a high-quality solid wood dining set?
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Less than $2,000
$2,000 - $3,000
$3,000 - $4,000
$4,000 - $5,000
$5,000+
Would you be willing to pay more for a custom, handmade dining set?
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Yes
No
Do you typically finance large furniture purchases?
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Yes, I always finance
Sometimes, if the purchase is expensive
No, I pay in full upfront
If financing was available, would it influence your decision to buy?
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Yes, I'd be more likely to purchase
No, it wouldn't make a difference
How would you describe your home décor style?
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Farmhouse
Modern Farmhouse
Traditional
Minimalist
Industrial
Contemporary
What’s the most important feature of a dining table?
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Solid wood construction
Scratch & stain resistance
Customizable size
Expandable (with leaves)
Unique design/statement piece
How did you hear about West Mill Design Co.?
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Facebook
Instagram
Etsy
Google Search
Word of mouth
What social media platform do you use most for home inspiration?
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Facebook
Instagram
TikTok
Pinterest
YouTube
Have you seen our ads before?
*
Yes, on Facebook
Yes, on Instagram
Yes, on another platform
No
What would make you follow a furniture brand on social media?
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Beautiful design inspiration
Exclusive promotions & discounts
Behind-the-scenes content (how it's made)
Customer testimonials/reviews
Are you currently looking to buy a dining set?
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Yes, as soon as possible!
Yes, within the next 3 months
Yes, but within 6-12 months
Not right now, but in the future
No, I don't plan on buying a dining set
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