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What is your 2024 booking outlook so far?
Just starting to take bookings
25% booked
50% booked
Fully booked
Compared to last year, have you noticed any significant changes in your booking patterns?
Yes
No
If Yes, please briefly describe what is different this year.
What are your biggest challenges regarding your early bookings for this season? (Select all that apply)
Increased competition
Difficulty attracting new customers
Uncertainty about travel trends
Optimizing budgets and ROI
Managing booking platforms
Other (please specify)
Other concerns I have about the upcoming season:
Where do you feel your marketing needs the biggest boost this season?
Search engine optimization (SEO)
Pay-per-click advertising (PPC)
Social media marketing (SMM)
Email marketing
Content marketing
Influencer marketing
Website optimization and conversion rate optimization (CRO)
Analytics and reporting
I am happy with my digital presence!
We're developing a new educational series focused on marketing trends and best practices. What topics would you find most valuable and helpful? (Select all that apply)
Using new technologies like AI and personalization in my marketing
Understanding the ROI of my marketing
Mastering content marketing strategies for attracting and converting travelers
Using chatbots and virtual assistants for enhanced customer service
Using text messaging to enhance my guest experience
Understanding Google Analytic's new GA4 tracking
Learning about Google's new organic search algorithm
Other (please specify)
What other strategies or tactics would you be most interested in learning about to strengthen your travel marketing game?
What formats do you prefer for educational materials?
Short Live Webinars
Online Courses
Informational Articles
Combination of the above
We appreciate your valuable feedback! Is there anything else you'd like to share about your current marketing efforts or changes you need to make on your site?